Google Ad Planner is a free media planning tool that can help you identify websites your audience is likely to visit so you can make better-informed advertising decisions.
With Google Ad Planner, you can:
- Define audiences by demographics and interests.
- Search for websites relevant to your audience.
- Access aggregated statistics on the number of unique visitors, page views, and other data for millions of websites from over 40 countries.
- Create lists of websites where you'd like to advertise and store them in a media plan.
- Generate aggregated website statistics for your media plan.